T.W. Jackson knows Internet book publishing and he is good at it. He knows marketing, and he is good at it. He also knows the psychology of attraction and he is good at that too. He seems to have innate feel for this field. I do think it just comes natural for him. He has something to say and he knows how to deliver it. I think he is sincere; he truly wants to help people who are hurting.
When a relationship is in trouble it makes perfect sense to go back to what attracted the partners to each other, what caused that first spark in the first place, and use that to relight the flame. It also makes sense to use what people respond to. Human nature. That’s what he is about.
Jackson offers tips on how to diagnose problems and whether the relationship should be saved. I’ve heard of the Magic of Making Up system and I have also heard many of the success stories of couples who owe him more than the price of his book.